Contacts & Email

Quick Event combines contact management and email campaigns in a single system. Instead of maintaining contact lists in one tool and sending invitations in another, both areas work seamlessly together—from CSV import and segmentation to sending to tens of thousands of recipients. Every contact goes through a transparent status workflow, and every campaign benefits from precise German personalization.

Overview

The contact module in Quick Event is not an isolated address book. It's a standalone CRM for your events, directly linked to email marketing. You import your guest list, segment by any criteria, create a campaign, and send emails—all within the same interface.

The basic workflow looks like this: Import contacts (CSV or manually), segment them (by status, company, tags, or any fields), create a campaign (choose a template, personalize it, preview it), and send it . The status of each contact updates automatically—from "Created" through "Delivered" and "Clicked" to "Registered" as soon as the contact registers via the signup form .

Contact Import

The fastest way to get contacts into Quick Event is via CSV import. Drag your file into the upload area or select it—Quick Event automatically detects the columns and suggests a mapping to the standard fields (First Name, Last Name, Email, Company, Position, Salutation, Title). You can customize the mapping before importing and add additional columns as custom fields.

The import itself is fast: 1,000 contacts in 10–15 seconds . During the import, Quick Event checks for duplicates. This detection uses fuzzy matching on the email address, so obvious typos and variations are identified. If a match is found, the existing contact is updated instead of being created twice. You can see the results immediately after the import: how many contacts were created, how many were updated, and how many were skipped.

In addition to bulk import, you can also add contacts individually—for example, if you want to quickly add someone to the guest list during a phone call. All contacts appear immediately in the contact list and are available for campaigns.

Status Workflow

Each contact in Quick Event goes through a seven-stage status workflow that maps the entire invitation process. The status updates automatically with relevant events—you don't need to maintain anything manually.

The seven stages in detail:

Created — The contact has been created (via import or manually) but has not yet been contacted. Pending — An email has been queued and is being sent. Delivered — The email was successfully delivered. Clicked — The recipient clicked a link in the email. Started — The recipient opened the registration form but has not yet completed it. Registered — The recipient successfully registered and is now listed as a participant . Rejected — The contact was manually marked as "rejected" or explicitly unsubscribed.

This tracking enables targeted follow-up campaigns. For example, you can send a reminder only to contacts whose status is "Delivered" or "Clicked"—that is, people who have received the invitation but haven't yet responded. This avoids unnecessary duplicate contacts and increases the chance of registration.

segmentation

Segmentation in Quick Event works via combinable filters—the same principle as in participant management . You can filter contacts by status, company, position, salutation, imported custom fields, or any other recorded data. Filters can be freely combined, allowing you to define even narrow target groups: "All contacts with the status 'Delivered,' 'Company' includes 'Consulting,' 'Position' includes 'Manager'."

Save frequently used segments as a filter set and reapply them with a single click. Saved filters are available to all team members and update dynamically—new contacts that meet the criteria automatically appear in the segment.

You can perform bulk operations on filtered contact lists: change their status, assign them to a campaign, export them as a CSV file, or delete them. This saves considerable time when dealing with large guest lists containing hundreds or thousands of contacts.

Create campaigns

An email campaign in Quick Event begins with selecting or creating a template. The email editor offers structured sections for the subject line, salutation, body, call to action, and footer. You work directly within the template and immediately see how the email will look.

Personalization goes beyond simple placeholders. Quick Event automatically generates correct German salutations—"Sehr geehrte Frau Dr. Müller" or "Lieber Herr Professor Schmidt"—based on the contact's gender, title, and last name. This also works for Austrian and Swiss conventions. In addition to the salutation, placeholders are available for first name, last name, company, position, and all event-specific data (date, location, quota designation).

For teams that need professional emails quickly, Quick Event offers AI-generated content . Describe the purpose of the email in a few words—"Reminder of next week's gala, formal"—and the AI will create a complete draft that you can customize.

Before sending, review the email in the preview view and optionally send a test email to yourself. This allows you to test personalization, layout, and links on different devices before the campaign is sent to all recipients.

Shipment

Email delivery in Quick Event is based on the SendGrid infrastructure , which is also used by companies like Uber, Spotify, and Airbnb. All plans include unlimited email delivery at no extra charge per email.

The status of each contact is updated automatically during the sending process.

GDPR & Unsubscribe

Each email automatically contains an unsubscribe link that immediately excludes the contact from future campaigns. All data is processed in European data centers.

Frequently Asked Questions about Contacts & Email

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